Sonic Innovations Banks on Innova Sales
Sonic Innovations issued its first-quarter earnings release a few days ago, and this weekend I finally listened to the webcast of CFO Stephen Wilson’s conference call with financial analysts. The bad news is that sales are down two percent from last year’s record first quarter. At first glance it looks like an indicator of weak demand and flat sales generally in an industry that should be seeing healthy growth from consumers whose need for hearing assistance is constantly growing. But Sonic Innovations is betting heavily on its new Innova line of hearing aids, which it didn’t introduce until early April after the fiscal quarter ended. Read more
Sound ID Has A Sound Idea
Sound ID is a Silicon Valley start-up that is finally breaking down the barriers between consumer electronics and the hearing aid industry. It is developing a Bluetooth-based product that will make it easier for everyone — consumers with normal hearing and hearing-impaired people alike — to understand voices on the other end of their cellphones in noisy environments. Read more
Did Songbird Croak? Will It Rise From The Ashes?
Developing the first disposable hearing aid was one of my many great ideas that somebody else had first. Read more
William Austin, Hearing-Aid Promoter Extraordinaire
The only thing William Austin seems to work at harder than promoting himself is promoting the benefits of hearing aids. But in fact, the two go hand in hand. Over the past 40 years, the founder of Starkey Laboratories, one of the world’s seven dominant hearing aid manufacturers, has waged what at times has seemed a one-man war against the stigma of wearing hearing aids. Read more
So How Does “The World’s Greatest Communicator” Communicate When He Can’t Even Hear?
On paper, at least, I am one of the world’s great communicators. I was CEO of one of the world’s largest public relations firms. Before that I was co-founder of one of the fastest growing high-tech marketing communications firms in Silicon Valley. And before that I was a successful journalist. I haven’t counseled kings, but I have whispered in the ears of some of the world’s most important business executives. When I lost most of my hearing, being the world’s greatest communicator got a lot more complicated. What I’ve discovered, though, is that communication involves a lot more than using your ears, and that you can still be one of the world’s greatest listeners even when you can’t hear. Read more